It’s helpful to identify which people in your organisation or externally will fulfil some key roles involved in storytelling projects. These are described below. Note that the same person or team of people could take on a number of these roles! And remember, the methods in this tool-kit are intended to be applied flexibly in a variety of situations. These roles aren’t proscriptive! However you may find your project runs most smoothly and has greatest impact when these roles are in place.